What good is email if your customers don't receive it?

What good is email if your customers don't receive it?

Mach5 Mailer can use one of three delivery methods to send messages, and includes all the tools you need to help ensure deliverability. Sending methods include:
* Remote SMTP Server
* Local SMTP (similar to direct send in other programs) with ArGoSoft
* Mailer Express (coming Spring, 2006)
Remote SMTP. The most common and reliable method of sending is to use a dedicated SMTP server. Company or web host mail servers are by far the best choice if your ISP allows you to send to them. Mailer will connect to Microsoft Exchange servers configured to accept SMTP connections as well as standard SMTP servers. PopMonger will check mail from POP3, IMAP, and MAPI mail boxes. Local SMTP / Direct Send. Many mailers claim to allow you the ability to boost speed and deliverability with direct send. Not so! Unless your IP address reverse maps to a domain name and hosts a mail server, then many recipients won't get your email. If you have a mail server, why not use it? Mailer can work directly with your own internal SMTP server to send mail from your desktop directly, if you do need that capability. We recommend
ArGoSoft's free mail server.
Mailer Express. A radical innovation in email delivery. Shhhh! Can't say more about that yet! Stay tuned. This capability will be provided in an upcoming Mailer release - a free update to all Mailer 4 customers.

Getting Started with Mach5 Mailer

Let’s create a simple email merge using the simple and elegant text database function built-in to Mach5 Mailer.
Step 1: Open the program and if the program is unregistered click "ok" to close the Evaluation Version dialog box.
Step 2: Select "Create new e-mail merge" and click "ok."
Mach5 Mailer pulls data, such as names and addresses, from a data source, which is either a text file or a database. To set up a simple datasource:
Step 3: Select "Use comma separated values (CSV) file (*.csv)" and click Next.
Step 4: Select "Create new CSV file", hit browse, and make a name for your new csv file such as "Simpletest.csv". Make sure and enter the ".csv" file extension. You can save the file in your "My Documents" folder or wherever you wish. Hit save. Click Next.
Step 5: Fill in your information on sender, email address, subject and reply-to. You must use valid email addresses. These should be your email address, or where recipients can email. You don't know the field name for the "To:" field, or the destination email address yet, because you haven't defined your data source. We'll do that later. Click "Next".
Step 6: Click the "Mail" menu and choose "Program Options." Make sure the "Use Remote Server" button is checked, and enter in the address of your SMTP mail server. This is the same address that you would type into Outlook Express when doing "Accounts..." setup. If your server requires authentication, click on the "Settings" button and enter that info. NOTE: If you are on a cablemodem or consumer service provider, you may want to set the number of threads to 1 since your provider may restrict the number of mail connections made at once.
Step 7: First we’ll create some data fields. Click on the "Add column" button on the right side of the screen. Name the column with "name" (no quotes). This is your first data field. Add another column by clicking the add column button again on the right side of the screen. Name this column "email" (no quotes).
Step 8: Click "append row" on the right side of the screen to add a row to your table. Add as many rows as you want for your first test email merge.
Step 9: Now fill in some random data. Use your tab key to move from one field to another, or use your mouse to move your cursor to a new data field, just like you would in Microsoft Excel®, or your favorite spreadsheet program. If you want to edit data already in a field, just double click on that data, or press the enter key. It’s a good idea to use valid email addresses so that you can see what your mail looks like after you send it. Tip: You can also edit your text data source file in NotePad.
Step 10: When you are done adding data, do "Save" under the File menu and name your email merge as "Mailer Quickstart."
Step 11: Create your message for your email merge. Select the "Plain" tab at the bottom of the Mach5 Mailer email editor.
Step 12: Insert fields. Type "Dear" and then select the "insert field" button. You will see a drop down menu of names of the data fields. Select "name"; you will see "<% [name] %>" appear in your text field.
Dear <% [name] %>
Type your message and insert any of the data fields you created using the insert field button again.
You can go back and add more data fields or modify your data by selecting the "Edit data" tab at the bottom of the Mach5 mailer email editor.
Step 13: Specify "To" address. Remember since you defined your data after you created your initial mailer information, you didn't know what column you were going to be using for the 'send to" address for your mailing. In the "To" field at the top of the email editor, select the data field corresponding to the intended recipient’s email address.
Step 14: Preview. When you are finished editing your message and your data, select the "Preview" tab at the bottom of your screen. You can step through and examine each message with its own unique data. If you want to change how the message looks, select the "plain" tab to edit your message.
Step 15: Press the "Send Mail" button in the toolbar. Watch them go!

How People Buy - The 4 Steps From Problem to Purchase

Did you know that every single time we make a purchase we do the same four things? Did you also know that the world's most successful businesses are now organizing their corporate structures around helping customers with these 4 basic steps? It is no longer enough to just understand the value of your products and services. You must understand the actions people take once they decide to find a solution to their problem to ensure you are not missing out on big opportunities to satisfy your customers, and build customer loyalty.
Let's assume for the moment that someone knows they have a problem, and they've decided they want to solve it. There are 4 steps to finding a solution that people always follow:
1. Search for things that could address the need or want
2. Decide on a solution and set out to get it
3. Take it and get it ready to use
4. Use it

Search for Financing

Search the Sources of Financing

Search the Sources of Financing database for a wide spectrum of financial providers from the private and public sectors that may address your particular business needs. You have the options of searching financing providers that are located in your area or those that are offering financing services to your area.
Search for Financing available in your Province
All company profiles in Sources of Financing has been provided by external sources. Industry Canada is not responsible for the accuracy, reliability or currency of information provided by external sources. Users wishing to rely upon this information should consult directly with the source of the information.

Origin selections

The two State of Origin squads have been announced and there’re a few talking points to keep punters busy until Origin 1 kicks off next week.
New South Wales
Plenty of talent in the backs but a few forwards can count themselves very lucky to be selected in this Blues side. Willie Mason is at least an impact player, but I’m not sure how Andrew Ryan managed to earn a place, on form anyway. He’ll tackle all night, though. Jarrod Mullen is a good choice for the future of New South Wales as Brett Kimmorley is not a standout in that position, while Gower and Orford, both capable players, just don’t offer the X factor that Mullen does. It will be exciting to see how he handles the pressure.
Queensland
The Maroons selectors have been loyal to the group of players that did the job in 2006, and fair enough, too. They have their reasons for selecting Hunt over Slater, most of them defence related. But I still think Slater deserves a look-in, even on the bench as the Blues have done with Gidley. Maybe he and Matt Bowen will get a chance later in the series, should the Maroons struggle. Otherwise, for me, not many surprises. So, who should by buying lottery tickets and who should be drafting hate mail to the selectors? Drop in on the bog and don’t be shy.

Atomic E-mail Verifier

Atomic Mail Verifier (AMV) is a unique program that checks email addresses for the validity. Unlike other email verification programs, our verifier uses three levels of verification to ensure you will not lose any valid address. Working together with Atomic Subscription Manager AMV keeps your mailing lists totally clean.
Working together with Atomic Subscription Manager AMV keeps your mailing lists totally clean.
After loading your mailing list or pasting some email addresses for validation, it begins to verify each e-mail address. All addresses are checked in multithreaded mode that speeds up the entire process. Three steps of verification include:
1. E-mail addresses syntax check. On this step Atomic Email Verifier marks invalid such addresses as bill#yahoo.com, kate!@$aol,com etc.
2. Availability of the domain of e-mail addresses. On the second step program checks the availability of the domain, i. e. it marks valid such addresses as bill@yahoo.com, kate@hotmail.com and marks invalid any nonexistent domain.
3. Existence of e-mail addresses on their mail servers. On the final step, program tries to establish SMTP connection with mail server and test the address there.
To verify each email address in the list you may complete all the steps or only some of them. For example, if you have a huge list with hundreds of thousands of addresses then you should process only the first two steps, because checking of each address on its mail server takes much time. This type of mailing list verification usually removes one third of all "bad" addresses.
Atomic E-mail Verifier is fully integrated with other our e-mail tools. For example, you may collect the email addresses using our email extractors; transfer gathered emials to Atomic Mail Verifier to remove obsolete addresses. After verification our bulk emailer - Atomic Mail Sender, helps you to send out mass mail. Optionally, Atomic Subscription Manager can automatically manage this mailing list and track all subscription instructions.

Mailing list manager

Atomic Subscription Manager is a program for automatic management of subscriber lists. One of the unique features of the program is a capability to add new subscribers from practically any source. For example, you may put an address on the news subscription page with instructions to send an e-mail to that address with SUBSCRIBE in the subject; or you can use a web-form that would allow website visitors to subscribe and unsubscribe to your newsletter.
The second important advantage is a complete automation of subscriber list management. The program needs to be set up only once, in the beginning, when all the rules are entered. Then, the program will do all scheduled tasks automatically, within the specified time intervals. For your convenience, the program is always available in the tray.
This subscription manager supports an unlimited number of subscriber lists, as well as an unlimited number of e-mail addresses in each list. Also, Atomic Subscription Manager is built to allow the lists to contain practically any sort of additional information, which means the program can be used for personalized mailings. The number of rules for managing subscriptions is not limited either.
In fact, Atomic Subscription Manager is capable of turning your home or office computer into a powerful communication center, which is extremely important, since most other subscription management applications and services "rent" you their solutions, oftentimes barring you from accessing information about your own subscribers.